Herby Dan was
born and raised in Memphis, Tennessee. He attended the University of Tennessee, where he
received his BS in mathematics. From there he continued to law school and completed his
JD. During his free time, Herby enjoyed baking as a hobby.After graduating from law school, Herby practiced law. A short time
later he quit law, and took up baking as a full time occupation, realizing this was his
true love. He opened a bakery in his hometown, Memphis.
In 1986, Herby made aliyah with his family, and relocated
the bakery to Bet El. He became partners with Avraham Winter, and hired several employees.
Herby's Bake Shop offers cakes, pies, cookies and
challahs, among other sweet and moist pastries, available in both whole wheat and white
flours. Recently, a new pizza shop was established within the bakery.